If your Real Estate plan doesn’t tell you what to do next week, it’s not a plan.
I talked to an agent recently who told me her goal for 2026.
“I want to close 30 homes next year.”
Great goal. So I asked her a simple question:
“What are you doing next week to move toward that?”
Silence.
She had the goal.
She wrote it down.
Put it on a vision board.
Told her family about it over the holidays.
But she had no idea what she was doing next Tuesday.
That’s not a plan.
That’s a wish with better stationery.
Here’s what I see over and over again.
Goals are what you want.
Plans are what you’re doing this week to get there.
You want to close more homes?
What are you sending your database on Monday?
You want more referrals?
Which five past clients are you calling this week?
You want to work smarter, not harder?
What checklist are you building so you stop running your business at 2am in your head?
Most agents spend January writing down goals.
My clients spend January implementing systems.
You’re not stuck because you don’t know what to do.
You’re stuck because your business lives in your head instead of in a system.
Hustle might get you through another year.
Structure gets you out of survival mode.
If this sounds uncomfortably familiar, we should talk.
Clarity starts with knowing what you’re doing next week.